TRUMP'STEN COMMANDMENTS
The Secret Strategic Playbook of
America's Most Powerful Leader
By
Jeffrey Sonnenfeld
with Steven Tian
Yale Leadership Authority
Senior Associate Dean, Yale School of Management
Presidential Advisor
Advised 5 U.S. Presidents Across Both Parties
Media Powerhouse
400M+ Article Views, Weekly TV Appearances
The First Book to Decode Trump's Complete Strategic System
25+ years of unprecedented access. Weekly strategy sessions during Trump's rise. 25 insider interviews. The definitive explanation of how America's most enigmatic leader thinks and wins.
Planned Publication
March 2026
Perfect timing for maximum market impact
The Strategic Framework
Unlike popular leadership recipes of emotional intelligence and consensus-building, Trump's Ten Commandments reveal an entirely original model for conquering traditional power centers.
Revolutionary Insight: Trump doesn't follow Moses' Ten Commandments—he lives by his own. This is his systematic, street-savvy playbook for taking on every power center in America.
Trump's Ten Commandments
The Hub and Spokes Model: Centralizing All Power In Your Own Hands
The Real Art of Trump's Deal – Start With a Punch In The Face vs. Handshake of Trust
Divide and Conquer – Build Walls, Not Bridges
How Trump Makes Money: The Art of Stealing The Deal – Heads I Win, Tails You Lose
Trump Behind Closed Doors One-On-One – The Fluidity of Friends, Foils, and Foes
'Gilt By Association' - Trump's World of Winners and Losers – Class for the Masses While Avoiding Losers Like The Plague
The Wall of Sound – Trump's Perpetual Noise Machine of Constant, Overwhelming Distractions
Rewriting History Through The Sleeper Effect
Sultan Of Insult – Reducing Complexity to Simplicity
Donald the Great: The Role of Grandeur, Illusion, and Heroic Aura
Why This Framework Changes Everything
For Trump Supporters:
- • Reveals Trump as strategic genius, not chaotic amateur
- • Shows systematic approach to winning against all odds
- • Provides framework for understanding his success
- • Written by someone Trump publicly endorsed
For Trump Critics:
- • Decodes his methods to better anticipate and counter them
- • Provides strategic tools for dealing with Trump effectively
- • Written by independent scholar, not partisan operative
- • Offers predictive power instead of reactive analysis
The Mega-Bestseller Opportunity
Conservative Scenario
Sustained media attention, academic credibility
Moderate Scenario
Cultural phenomenon status, viral moments
Optimistic Scenario
Generational bestseller, must-read status
Perfect Storm for Success
Cross-Market Appeal
Reaches Trump supporters, critics, and general fascination audience simultaneously
Perfect Timing
March 2026 release during peak Trump influence and pre-midterm engagement
Practical Utility
Corporate leaders and politicians will use as strategic reference tool
International Appeal
Global fascination with Trump ensures massive international sales potential
Media Dominance
Jeffrey Sonnenfeld's media presence ensures massive book promotion reach across all major platforms and political audiences
Regular Media Presence
CNN
Leadership Expert Analysis
Weekly appearances as go-to leadership authority
MSNBC
Political Commentary
Regular contributor on political leadership dynamics
Fox News
Business Leadership
Cross-partisan credibility on leadership issues
New York Times
Op-Ed Columnist
Regular opinion pieces on leadership and governance
Wall Street Journal
Business Analysis
Corporate governance and leadership insights
Fortune
CEO Rankings
Annual CEO performance evaluations and analysis
Recent High-Impact Analysis
Russia Business Exodus Analysis
Led global corporate response analysis
Presidential Leadership Rankings
Objective assessment across party lines
Corporate Governance Reform
Direct advisory impact on corporate America
Unmatched Credibility
Cross-partisan endorsements and recognition that ensure the book reaches every segment of the potential audience
“You have to understand him before you judge him”
Senior White House Advisor
On Sonnenfeld's unique Trump insights
“Jeffrey Sonnenfeld is America's most influential leadership scholar”
Leading Business Publication
Recognition of academic authority
“The definitive voice on corporate governance and leadership”
Business Education Authority
Academic recognition
Expected Endorsement Network
Political Leaders
Bipartisan respect from former officials across administrations
Business Elite
Fortune 500 CEOs who attend Yale CEO Summit
Media Personalities
Journalists and pundits across political spectrum
International Voices
Global leaders commenting on Trump phenomenon
Unique Market Position
vs. Political Tell-Alls
Strategic framework vs. gossip and insider drama
vs. Business Books
Active political relevance vs. abstract theories
vs. Trump's Own Books
Independent analysis vs. self-promotion
The Only Book That...
The Bestseller Opportunity
This is not just another Trump book—this is the definitive explanation of how power works in modern America, positioned to become the political book of the decade.
Target Sales Year 1
International Markets
Publication Date
Marketing Budget
Perfect Storm for Success
Unprecedented Access
25+ years with Trump, 25 insider interviews, weekly strategy sessions
Proven Platform
400M+ article views, weekly TV appearances, elite media relationships
Perfect Timing
March 2026 during peak Trump influence and political engagement
Universal Fascination
Cross-party appeal and international interest in Trump phenomenon
Academic Authority
Yale credibility elevates above typical political tell-all books
Practical Utility
Corporate leaders will use as strategic reference tool
Ready to Publish the Political Book of the Decade?
Complete manuscript available. Detailed marketing plan ready. Author platform proven. Timing perfect.
Manuscript Status
- • 80,000 words (perfect for mass market)
- • Complete and ready for immediate publication
- • Comprehensive source notes and bibliography
- • Professional editing completed
Marketing Ready
- • Detailed promotion strategy outlined
- • Media relationships activated
- • Speaking tour planned
- • International rights strategy developed
Contact: Jeffrey Sonnenfeld and Steven Tian
Complete manuscript and detailed marketing plan available upon request